Creative Director, Saatchi & Saatchi Belgrade, Serbia
“Golden Drum was always the special one and the most important for the region. I hope that this year it will be more creative and that we will see some really good and original ideas, no matter how big or small they are. I hope that changing the location will make festival even more attractive. So let’s have fun and celebrate creativity!”
Žarko is the guardian of brands who thinks differently. His forte is developing creative strategies and has an extensive knowledge of brand positioning. He deals with expansion of digital platforms and his innovative solutions go beyond clients’ briefs. Žarko specializes in web design and digital communications. He also directs commercials and short films – when it comes to TV production, there is nothing he cannot do. He unmistakably detects new trends in advertising as well as communications, technology and the world in general.
He has won numerous local awards in all major categories. In addition, he received several international awards: Cannes Lions, Golden Drum, Epica, Eurobest, Cresta, Cristal, AD Stars, New York Festivals, EACA Care Award, Adforum, and Webit.