Sari Heinilä, Chief Executive Officer, McCann Helsinki, Finland

Sari is the Chief Executive Officer of McCann Helsinki since January 2017, after having been in the industry for 15+ years. Before joining McCann, she was in the management of hasan & partners and TBWA Helsinki. Sari genuinely loves her people and works hard to make everything click in the organization. Along with her job, Sari is devoted mum of young soccer, ice hockey and floorball players. She says that after all, it’s quite alike whether you want to take care of a kids’ team or of a bunch of grown-ups at work. Just make sure that they have your support and that they can really just concentrate on what they do best – and have fun while doing that.

Christopher Jones, Chief Creative Officer, GREYUNITED, Italy

Cristopher Jones is an Italian Kiwi currently working as Chief Creative Officer at Grey United Italy. He gained first experience in the film and art direction worlds in Milan at Balene. After that he moved to Saatchi’s London and has bounced through various Saatchi offices around the world, such as Vienna, Dubai and Berlin. Across his journey Christopher has been distinguished with various Gold, Silver and Bronze awards at Cannes Lions, Clio, One show, Andy Awards, Eurobest, Golden Drum and other shows around Europe.

Alemsah Ozturk, CEO/Chief Happiness Officer, 4129Grey and Chief Digital Officer, Grey EMEA, Turkey

Alemsah co-founded 41? 29!. In the first five years, 41? 29! became the most awarded and successful digital advertising agency in Turkey. At the age of 24 he was named as the youngest creative director in Turkey. Alemsah’s work on prestigious accounts over the last 20 years has been honoured at Cannes Lions, the Clio Awards, Eurobest, Golden Drum, D&AD, Webby awards and many others. He is very active on social media with 250K+ followers on Twitter. He is acknowledged as the entrepreneurial example of Turkey by USA VP Joe Biden.  As an angel investor, he invested into more than 15 startups and he spends time mentoring young entrepreneurs. ​