[SPEECH] HOW STREAMING INTELLIGENCE CAN HELP SHAPE YOUR PEOPLE-BASED MARKETING STRATEGY

Christian Flodén, Head of Partner Sales, EMEA, Spotify, Sweden

People-based marketing is the industry standard, and with it comes an increasingly complex data landscape for marketers to navigate. Join Spotify’s Head of Partner Sales EMEA, Christian Floden, to discover how profound human insights can be uncovered from music streaming habits. Learn how these insights reflect the person behind the device, and how this helps reach your audience in the right context.