Oil Lake Agency: Effectivity, Bratislava Advertiser: EKOTOPFILM/ENVIROFILM Group: H Craft

Creative idea explanation

P. I. Tchaikovski’s ballet masterpiece The Swan Lake is more than 130 years old. But since that time the environment has changed. In a partnership with Ballet of Slovak National Theatre we created the contemporary adaptation of The Swan Lake as a reflection of eco-disasters hapening in the world’s lakes and seas. The first soloist Romina Kolodziej played her role of White Swan in a lake full of toxic water, while an original Tchaikovski music changes into its rough industrial version.

Advertiser:
EKOTOPFILM/ENVIROFILM
Additional company:
Effectivity s.r.o.
Agency network:
INDEPENDENT AGENCY
Country:
Slovakia
Campaign name:
Oil Lake
Brand name:
EKOTOPFILM/ENVIROFILM
Product/service:
EKOTOPFILM/ENVIROFILM - International Festival of Sustainable Development Films
Creative Director:
Peter Rajčák
Art Director:
Denisa Pajkošová
Copywriter:
Soňa Podstupková, Peter Rajčák
Client Account Director / Manager:
Zuzana Garaiová
Managing Director:
Roman Matulík
Production company:
PROTOS PRODUCTIONS, spol. s r.o.
Director:
Jonáš Karásek
Director of Photography:
Tomáš Stanek
Music:
Matúš Široký, P. I. Tchaikovski
Post production:
GunPowder