HUNGER STRIKE_GilbertStuart_Cream

Šifra: C19001GD19Agencija: MullenLowe IstanbulNaročnik komunikacij: UNILEVER KNORR
Skupina: C OOH (Out of home), C19 Food & Drinks

Kreativna ideja

You'll never know when hunger will strike, sometimes in the middle of an important meeting or while painting a work of art, causing you to leave everything unfinished. We used real works of art in our print ads for Knorr quick pasta, all of which featured one thing in common none of them had been finished. Ending with a note that no art would be interrupted by hunger again.

  • Ime znamke ali podznamke: KNORR
  • Naročnik komunikacij: UNILEVER KNORR
  • Izdelek / storitev: FOOD
  • Ime kampanje: KNORR HUNGER STRIKE
  • Agencijska mreža: MULLENLOWE
  • Agencija: MullenLowe Istanbul
  • Izvršni kreativni direktor: BERKAY ÖZAY
  • Umetniški direktor: EMRAH GÜZEL
  • Tekstopisec: MUSTAFA CAN DEMİR
  • Direktor projektov: CEYDA COŞKUN
  • Direktor odnosov z naročniki: ASLI ERDOĞAN
  • Strateški medijski načrtovalec: MINDSHARE
  • Strateg: YUSUF MUSLUBAŞ
  • StarejšI načrtovalec: ALPER ÇETİK
  • Druge sodelujoče agencije oz. Partnerji: Account team: Merve Günay, Tais Berberyan Client team: Kerem Dıramca, Ilım Özgüle Media team: Tuğçe İyisan, Alkım Aktaş, Nevzat Kamışlı