DeepBogusky

Šifra: X12003GD19Agencija: Andrey TyukavkinNaročnik komunikacij: Andrey Tyukavkin
Skupina: X Engagement, X12 Public & Community Relations

Ideja kampanje

Technology and creativity are all the hype, but how does one prove to have mastered both? Mark Tutssel: 'Everything in this case is a cleverly constructed lie and shameless self-promotion, yet it is done with a lot of self-humour and uses cutting edge technology to show how Andrey, the ideal creative of today in my opinion, combines his experience in Publicis with software development skills. DeepFake copies of famous advertising people are used in a job-seeking stunt for the first time ever, but I'm sure more will come as we step into a new era for the whole advertising business'.

  • Ime znamke ali podznamke: theidealcreative.com
  • Naročnik komunikacij: Andrey Tyukavkin
  • Izdelek / storitev: Self-promotion
  • Ime kampanje: DeepBogusky
  • Agencijska mreža: INDEPENDENT AGENCY
  • Agencija: Andrey Tyukavkin
  • Druge sodelujoče agencije oz. Partnerji: theidealcreative.com
  • Spletni naslov: http://theidealcreative.com
  • Izvršni kreativni direktor: Andrey Tyukavkin
  • Filmska produkcija: begemotfoto
  • Direktor fotografije: Al Lapkovskiy
  • Druge sodelujoče agencije oz. Partnerji: Alexander Kuznetsov