SHOWCASE

Go With The Flaw

Awards: Shortlist
Entry code: T02005GD18
Agency: Publicis Italy, Milan
Advertiser / client: Diesel
Group: D. DIGITAL, MOBILE & TECHNOLOGY, Digital & Mobile Creativity

Campaign idea

The film tells the story of a half blind editor who's having a go at making his first film. Cinematic perfection, masterful editing skills that tell a clear story - he'll have none of that. And he will regrette rien, proving that there are beauty and success off the beaten path that everyone’s taking, expecting to do things “right”.

Brand name: Diesel
Advertiser / client: Diesel
Product / service: Product
Campaign name: Go With The Flaw
Agency network: PUBLICIS
Agency: Publicis Italy, Milan
Additional company: Not applicable
Production company: Division
Executive creative director: Bruno Bertelli; Cristiana Boccassini
Creative director: Milos Obradovic; Mihnea Gheorghiu
Art director: Simone Di Laus; Cecilia Moro
Copywriter: Beatrice Mari; Fabio Caputi
Account director (agency): Giada Salerno
Managing director: Daniela Di Maio
Strategic planner / strategist: Noa Dekel
Senior planner: Bela Ziemann
Director: Francois Rousselet
Director of photography: Simon Chaudoir
Agency producer: Cecilia Barberis; Matilde Bonanni
Post production: MPC London
Additional company: Costanza Rossi - Creative Supervisor; Maria Gaglianese - Account Manager.

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