Awards
Inspire and empower creative thinking!
All registered entries shall be reviewed and judged by international Juries, comprised for the ONE-CHANNEL, OMNI-CHANNEL, CRAFT, CREATIVE MEDIA EXCELLENCE and CREATIVE BUSINESS EXCELLENCE Sections.
By entering the Golden Drum Competition, you are competing for the following awards:
- Shortlist
- Bronze Drum
- Silver Drum
- Golden Drum
- Grand Prix
- Best of Social Good
- Best of Genius Loci
- Game Changer (Open Worldwide)
- Adriatic Agency of the Year is a special award and shall be presented on the basis of the Festival’s points system for the most successful entries from the following Adriatic Region countries: Bosnia and Herzegovina, Croatia, Kosovo, North Macedonia, Montenegro, Serbia and Slovenia. Based on collected points throughout all sections and special groups.
- Brand Grand Prix for the advertised brand that collects the most points.
- Independent Agency of the Year for the most successful independent advertising agency that collects the most points.
- Agency of the Year for the agency that collects the most points.
- Media Agency of the Year for the media agency that collects the most points.
- Creative Director of the Year awarded to the Creative Director of the Campaign of the Year that collects the most points for the campaign and the individual entries of the same campaign in all categories.
- Network of the Year for the most successful advertising network on the basis of the points of all agencies that comprise the network in question.
Every Grand Prix Winner at The Golden Drum 2025 to be Entered Directly into Immortal Awards
Little Black Book’s partnership with The Golden Drum will see all Grand Prix winners entered directly, free of charge, into the relevant regional competition of The Immortal Awards. The company that has entered the winning work receives a complimentary membership to Little Black Book (with a value of £1000) that will allow them to enter the Immortal Awards as well as offering them the opportunity to take advantage of all that Little Black Book offers.
Award Points
Entries included on the shortlist and Bronze Drum, Silver Drum, Golden Drum, Grand Prix, Best of Social Good, Best of Genius Loci and Game Changer Award recipients shall receive points as follows:
| Award | Points |
|---|---|
| Finalist (Shortlist) | 1 |
| Bronze Drum | 2 |
| Silver Drum | 4 |
| Golden Drum | 8 |
| Grand Prix | 12 |
| *Best of Genius Loci | 12 |
| **Best of Social Good | 12 |
| ***Game Changer (Open Worldwide) | 12 |
Series of entries included on the shortlist and Bronze Drum, Silver Drum, Golden Drum, Grand Prix, Best of Social Good, Best of Genius Loci and Game Changer award recipients shall receive points as follows:
| Award | Points |
|---|---|
| Finalist | 1 point for every entry |
| Bronze Drum | 2 points (first entry) + 2 points (every additional entry) |
| Silver Drum | 4 points (first entry) + 2 points (every additional entry) |
| Golden Drum | 8 points (first entry) + 2 points (every additional entry) |
| Grand Prix | 12 points (first entry) + 2 points (every additional entry) |
| *Best of Genius Loci | 12 points (first entry) + 2 points (every additional entry) |
| **Best of Social Good | 12 points (first entry) + 2 points (every additional entry) |
| ***Game Changer | 12 points (first entry) + 2 points (every additional entry) |
* Based on the jury’s decision, Bronze, Silver and Gold awards will be granted. Grand Prix is not awarded in the Genius Loci / Local Spirit Group. However, the winner will receive the Best of Genius Loci / Local Spirit Award. The recipient of this award gets 12 points. The Jury reserves the right to withhold this award.
** Based on the jury’s decision, Bronze, Silver and Gold awards will be granted. Grand Prix is not awarded in the Social Good Group. However, the winner will receive the Best of Social Good Award. The recipient of this award gets 12 points. The Jury reserves the right to withhold this award.
*** Based on the jury’s decision, Bronze, Silver and Gold awards will be granted. Grand Prix is not awarded in the Game Chnager Group. However, the winner will receive the Game Changer Award. The recipient of this award gets 12 points. All winners in this group are included in WARC rankings and The Drum World Creative Rankings. Although, the group is open to entries worldwide, only the 42 countries eligible to compete at the Golden Drum Festival Competition will receive points for Golden Drum rankings. The Jury reserves the right to withhold this award.
**** Only the points for the highest-ranking award shall be taken into account.
***** Shipping costs of the trophies will be paid by the Festival. In case the package is returned all the costs of the second shipment are paid for by the entrant. In this case, the entrant chooses and orders the courier service and pays for it on their own.
