Jenni Ihatsu

Jenni Ihatsu is Vice President, Brand & Marketing at Posti Group, where she leads one of Finlands’s oldest Brand in its transformation journey from traditional postal service to a modern logistics service and fullfillment provider. Jenni has built her career around brand leadership, customer experience design, modern marketing technologies and e-commerce. In her current role at Posti, she is reshaping nearly 400-year-old brand to meet the needs of customers in today’s digital era. She is known for her ability to combine storytelling with strategic change management, connecting brand into business growth and inspiring organizations to connect with brand development.