Qbik - Razbijamo vrućinu (Breaking the heat), TVC 1, Desert man

Creative idea

During hot summers like the ones in Podgorica (Montenegro) we can witness different kinds of experiences throughout the day. But sometimes it can really feel as if we are lost and alone out there, until a fellow face reaches for refreshing guidance. At last - everyone can own a true design&technology gem in their bathrooms at home, skipping those weird popups in local showrooms.

Brand name: Grohe
Advertiser / client: Qbik d.o.o. Podgorica
Product / service: Grohe showe units
Campaign name: Razbijamo vrućinu (Breaking the heat)
Agency network: INDEPENDENT AGENCY
Agency: DAA Montenegro, Podgorica
Web address: https://www.qbik.me
Creative director: Nikola Bada Radonjić
Art director: Jelena Tošković
Copywriter: Aleksandar Džigurski
Account director (agency): Saša Bakrač
Client account director: Nina Popović
Photographer: Boško Purić
Director: Nikola Bada Radonjić
Director of photography: Đorđe Živaljević
Agency producer: Biljana Vušovuć
Post production: Matija Brajović, Ivan Knežević