Fiberpartner

Creative idea

FiberPartner specialises in sourcing recycled, bio and virgin polyester textiles. The key was to make sense of a complicated set of products and categories. Customers follow a logical set of steps to reach information on the fiber most suited to their needs. The clever use of tabs and galleries supported by custom icons and images means the user is never overwhelmed by too much. 3 raw material types, 10 Fiber types, countless industry sectors and products – max three clicks to find the product for you.

Brand name: Fiberpartner
Advertiser / client: Fiberpartner ApS
Product / service: Webiste
Campaign name: Fiberpartner
Agency network: INDEPENDENT AGENCY
Agency: Velvet, Tallinn
Additional company: Codelight
Web address: https://fiberpartner.com
Executive creative director: Janno Siimar
Art director: Keijo Kraus
Copywriter: Gunnar Hunt
Designer: Siim Tikk
Account director (agency): Ottomar Tamm, Joseph Sturm
Client account director: Jevgeni Pärg
Digital creative: Keijo Kraus
Additional company: Coder - Indrek Kaine