3 bottles for a more sustainable gastronomy

Creative idea

Can you make gastronomy more sustainable? The answer is “Yes!”. At least for Michelin Star decorated Fine-Dining-Art-Collective HEALTHY BOY BAND consisting of Lukas Mraz, Philip Rachinger and Felix Schellhorn and Vöslauer. But you don't bring about change by pointing the finger at each other. That’s why we took a more playful approach. To be precise, we reinvented the old “Spin the Bottle” game. Therefore, Vöslauer and the HEALTHY BOY BAND developed a tablecloth, on which the game can be played and that inspires sustainable thinking at the same time.

Brand name: Vöslauer
Advertiser / client: Vöslauer Mineralwasser
Product / service: Mineralwater
Campaign name: 3 bottles for a more sustainable gastronomy
Agency network: INDEPENDENT AGENCY
Agency: Demner, Merlicek & Bergmann / DMB. , Vienna
Media agency: Media1
Web address: https://www.jungbleiben.com/healthyboyband/
Executive creative director: Alistair Thompson, Sebastian Kaufmann
Creative director: Lukas Hueter
Art director: Corina Lindner, Kamie Beutl
Copywriter: Paul Ballot, Enzio Kloss
Designer: Louis Bartscherer
Account director (agency): Regina Fischer
Client account director: Birgit Aichinger, Yvonne Haider, Magda Pichler, Marie-Therese Kögl
Illustrator: Ngoc Ha Pham aka @chuniboyz
Film production: Kaiserschnitt Film
Additional company: Motion: David Bastrawos Client Service: Theresa Nagl, Elsa Aigner Authors: Healthy Boy Band (=Philip Rachinger, Felix Schellhorn, Lukas Mraz)