Me, myself&touch

Creative idea

“Me, Myself & Touch” is a public awareness campaign encouraging women to perform regular breast self-examinations as part of everyday self-care. Directed by Tala Dolgowska, the film brings together over 70 women — actresses, activists, and influencers — who join forces pro bono to deliver a simple yet powerful message: prevention starts at home. By combining dance, movement, and touch, the campaign reframes self-examination as both an act of beauty and empowerment. Supported by leading NGOs, it expanded beyond film into social media, stickers, and QR codes, sparking a broader conversation about women’s health.

Brand name: Me, myself&touch
Advertiser / client: Fundacja Rak'n'Roll
Product / service: A public health awareness campaign focused on breast cancer prevention
Campaign name: Me, myself&touch
Agency network: INDEPENDENT AGENCY
Agency: MOON Films
Digital agency: albo albo
Web address: https://www.instagram.com/me_myself_touch/
Film production: MOON Films
Director: Natalia Dołgowska
Director of photography: Barbara Kaniewska
Music: Kocham Cię, Kochanie Moje / Artist: Maanam / REMIX: VOLA Default
Screenwriter: Natalia Dołgowska
Post production: VEIN Postproduction
Post production producer: Marta Kocher
Digital strategist: Agata Twardowska
Digital creative: Patrycja Franaszek