1,5 Million Beats In Hungary
Creative idea
Youngster loves to travel but they don’t prefer domestic trips. But parties are their first destinations for sure. The Hungarian Tourism Agency has team up with BeMassive official party organizer for a long-term sponsorship to bring parties and domestic tourist attractions together. Honoring the famous backpacker television series: 1,5 million steps in Hungary and elevating it to a whole new level by travelling through the beats of live DJ setsmusic across the country on land, water and air.
Brand name: Visit Hungary
Advertiser / client: Visit Hungary National Tourism Organisation Ltd.
Product / service: Visit Hungary
Campaign name: 1,5 Million Beats In Hungary
Agency network: INDEPENDENT AGENCY
Agency: Mediator Budapest
Additional company: Be Massive Horizon
Web address: https://www.facebook.com/BeMassiveBudapest
Executive creative director: Dániel Csirke
Creative director: Zoltán Barát
Copywriter: Gergely Tóth
Designer: Zénó Farkas
Account director (agency): Virág Hudák
Client account director: Nóra Kienzl
Media director: Gergely Nádas
Managing director: László Biró