SHOWCASE

Just Another Day at the Office

Awards: Shortlist
Entry code: 27037GD22
Group: B. SOCIAL GOOD

Creative idea

Just Another Day at the Office Problem Young generations always seek shareable unique experiences because they care engagements that they earn from social media. So, they give importance to things which they can share in social media while experiencing which they need to be exciting enough. Solution We will send the message to the young generations that a fun and fantastic career option which has full of adventure and stunning discoveries awaits them; the tourism sector. Thus, they can overcome the stereotypes and work by thinking out of box. We will invite them to turn the wonderful places where they can share their ‘’natural working place’’ of their country into workplaces and having unforgettable experiences there as their profession. So that, we offer unique career opportunity to young generations who measure the value of something according to their popularity on social media. By this way, they can create a tourism career that worth for sharing and telling to everybody. Creative Idea We will show them amazing photo examples in every quarter of their country and they will want to be part of these photos via starting their tourism career. How Does It Work We will show them impressive landscapes with people that enjoying in their natural office atmosphere.

Authors: Serkan Kavak, Üsame Karadağ, Hilal Kalkan

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