Let´s talk business feat. Osinger Miazl

Creative idea

It’s no secret that Schladming-Dachstein is awesome for holidaymakers. But what many don’t know is that it is also an ideal location for business events. With the goal of drawing attention to the excellent event locations we have created a new B2B product. We brought in our Senior New Business Manager, Head of Dialect Communications, “Osinger Miazl”, to inform potential corporate clients of the new offer and to attract them to the website. Her message was directly sent to the decision-makers of important entrepreneurs by a personal video link and by tailored targeting measures on social media and YouTube.

Brand name: Schladming-Dachstein
Advertiser / client: SCHLADMING-DACHSTEIN Tourismusmarketing GmbH
Product / service: Business2Berg
Campaign name: Let´s talk business feat. Osinger Miazl
Agency network: INDEPENDENT AGENCY
Agency: SR1, Vienna
Additional company: SR1
Web address: http://www.business2berg.at
Executive creative director: Karl Royer
Copywriter: Andreas Leitner
Client account director: Daniel Pipal
Managing director: Karl Royer
Film production: Love Distribution