Today we haven't forgotten

Campaign idea

Newspaper SME daily crashed the instant world of young people through pictures and facts about holocaust in the largest lifestyle community in Slovakia.

Brand name: SME
Advertiser / client: Petit Press
Product / service: SME
Campaign name: Today we haven't forgotten
Agency network: OGILVY
Agency: Istropolitana Ogilvy, Bratislava
Additional company: DayByMe
Web address: https://www.sme.sk/dnessmenezabudli
Executive creative director: Peter Darovec
Creative director: Michal Belej
Art director: Jakub Svetlík, Michal Valúšek
Copywriter: Michal Belej, Vladimír Janček
Account director (agency): Petra Lukáčová, Lenka Michálková
Client account director: Martin Toman
Media director: Michal Hrušovský
Managing director: František Toman
Strategic planner / strategist: Veronika Romsauerová, Juraj Plánovský