Teemu Neiglick is CEO of Omnicom Mediagroup Finland, one of the largest media agency groups in Finland. He has back round of working in different agencies for last twenty years and also establishing some of them by his own. He has worked as a marketing strategist for hundreds of large advertisers. Teemu’s core skills lies in digital marketing as he mastered different forms of digital marketing and analytics already in the late 90’s when helping companies to build their first digital strategies. Last ten years he has expanded his skills to marketing strategic planning and specialized in analyzing consumer behavior and measuring the effectiveness of marketing. During the last years he has been focusing on transforming the media agency business model and creating new business concepts from the utilization of different technologies and platforms.
His passion lies still in measuring marketing effectiveness, in a short and long term, and how to build competitive marketing in different market environments.