SHOWCASE
Ford Mustang Mach-E GT
Entry code: 0305002GD22
Agency: Ured Za Ideje, Zagreb
Advertiser / client: Ford Hrvatska
Group: C. OUT OF HOME (OOH)
Creative idea
We organized an event for automotive journalists to present the first EV model in the Ford Mustang series. The aim was to bring awareness about a new generation of electric cars to Ford Mustang fans. The journalists had an opportunity to try out the new model, compete in a race and compare the new EV model to older Mustang models.
Brand name: Ford Hrvatska
Advertiser / client: Ford Hrvatska
Product / service: Event/Promotion
Campaign name: Ford Mustang Mach-E GT
Agency network: INDEPENDENT AGENCY
Agency: Ured Za Ideje, Zagreb