Cofidis Food Taster

Creative idea

COVID and high inflation had a strong after effect for the hungarian people's willingness to take out loans. Cofidis now offers extra credit protection insurance. It means if anything happens you will be able to pay off your loan. In other words: You don't have to take big risks. In this tv copy we show an average guy living with his mom who is attracted by an opportunity: food taster job for the president of Tusmanistan. You can understand how risky assignment it is nowadays. At the end of the story our protagonist is choosing the safe way: Cofidis online loans.

Brand name: Cofidis
Advertiser / client: Cofidis Hungary
Product / service: Cofidis loans with credit protection insurance
Campaign name: Don't take big risks!
Agency network: INDEPENDENT AGENCY
Agency: Spice Communication, Budapest
Additional company: Spice Communication
Web address: http://www.spicecommunication.hu
Creative director: Herpay Kazi
Art director: Jancsi Mátyás
Copywriter: Balázs Kornél
Account director (agency): Deres Ibolya
Film production: TheLab3
Director: Kostyál Márk
Director of photography: Kostyál Márk
Agency producer: Simon Dániel
Additional company: Marchis Andrea - account manager