Into the depths and high up

Creative idea

Into the depths and high up. Light and shadow, ups and downs, light and dark: the 100-year history of Jäger Bau is characterized by successes and some setbacks, by structural engineering as well as civil engineering and tunnel construction. 100 years full of contrasts can be found in this anniversary book and are readable in texts, graphically visible in black and yellow and also haptically perceptible with embossings. An architecturally appealing book for an architecture-centric construction company.

Brand name: Jaeger Bau
Advertiser / client: Jaeger Bau
Product / service: ---
Campaign name: Book about 100 years Jaeger Bau
Agency network: INDEPENDENT AGENCY
Agency: kest werbeagentur, Linz
Additional company: Kopfarbeit, history marketing agency
Art director: Bettina Wolfinger
Copywriter: Florian Sedmak
Account director (agency): Christiane Eizenberger
Client account director: Ruth Stadelmann
Managing director: Stefan Ecker