26th Documentary Film Festival

Creative idea

This year's documentary festival centers on a weaponless hand ready to fire. A man's hand emerges from a white shirt, thumb and forefinger forming a gun. Who owns this hand, poised to kill without a weapon? Cufflinks hint at power. The image is both strong and unclear. It represents control, a gun metaphor for powerful forces shaping our world. But, the unarmed hand can also be a call to action. It's ready to shoot, yet can choose another path. Documentaries expose power structures and inspire change. This image, then, can be a symbol of hope for a better future.

Brand name: Festival dokumentarnega filma
Advertiser / client: Cankarjev dom, kulturni in kongresni center
Product / service: Plakat
Campaign name: Dokumentarci
Agency network: INDEPENDENT AGENCY
Agency: Cankarjev dom, Ljubljana
Media agency: TAM-TAM d.o.o.
Additional company: TAM-TAM d.o.o.
Production company: Cankarjev dom
Web address: https://fdf.si/sl/
Agency chief executive officer: Uršula Cetinski, Generalna direktorica Cankarjevega doma
Creative director: Edin Alibešter
Art director: Edin Alibešter
Designer: Edin Alibešter
Client account director: Saša Globačnik
Media director: Janina Pintar
Managing director: Uršula Cetinski, Generalna direktorica Cankarjevega doma
Strategic planner / strategist: Janina Pintar
Pr director: Janina Pintar, Saša Globačnik
Photographer: Tina Ramujkić