There are Friendships that Bring Light

Creative idea

EVN, an electricity provider, delivers light. However, not all can see it. We set out to light up the life of the blind. For over 10,000 blind people in Bulgaria, there are only 35 (that’s not a typo) guide dogs.

Brand name: EVN Bulgaria
Advertiser / client: EVN Bulgaria
Product / service: Electricity Provider
Campaign name: EVN Bulgaria Image Campaign - There are Friendships that Bring Light
Agency network: DDB WORLDWIDE
Agency: guts&brainsDDB Sofia
Media agency: PHD Bulgaria
Production company: Final New
Executive creative director: Yordan Zhechev
Creative director: Vasil Petrakov
Copywriter: Yordan Zhechev
Account director (agency): Ralitsa Pantaleeva
Client account director: Mariya Yondrova
Media director: Aleksandar Georgiev
Managing director: Yoana Pancheva
Post production: Kaloyan Dimitrov