Unmute

Creative idea

We wanted to get really LOUD about those who live in silence on a daily basis. We've prepared a piece of entertaining content designed and composed in such a way, so the Deaf can finally enjoy a piece of music. We have established UNMUTE, the FIRST music group in Poland, which consists only of Deaf people. We wrote the lyrics and music and made a professional music video, which became a hit on YouTube. Finally, we submitted Unmute to the official Eurovision Song Contest selection, where our band took third place.

Brand name: Unmute
Advertiser / client: Polish Association of the Deaf
Product / service: Polish Association of the Deaf
Campaign name: Unmute: Louder than decibels
Agency network: SERVICEPLAN
Agency: Change Serviceplan
Additional company: Labcon
Production company: Film Produkcja
Web address: https://www.youtube.com/watch?v=9UGugx5emUs
Executive creative director: Jan Majle
Creative director: Jan Majle, Rafał Górski
Art director: Dominik Przerwa
Copywriter: Marcin Nowakowski
Managing director: Patrycja Filipowicz, Kama Karczewska
Pr director: Agnieszka Byczot
Photographer: Łukasz Ziętek
Film production: Film Produkcja
Director: Łukasz Zabłocki
Director of photography: Kacper Fertacz
Music: Michał 'Fox' Król
Agency producer: Dorota Sieradzka, Rafał Trzosowski
Post production: Human Ark
Post production producer: Olga Ładna-Toeplitz
Additional company: Members of Unmute: Zuzanna Szymańska, Jakub Stanisławczyk, Magdalena Wdowiarz, Julia Kramek, Alina Jagodzińska Lyrics: Michał Pakuła