Life in my skin
Creative idea
The skin is alive: it feels and can tell if it hurts. Therefore, life in your skin means that you are empathetic with it, you always pay attention to it, you understand what it indicates and how to deal with it if you get hurt.
Brand name: Neogranormon
Advertiser / client: Teva Pharmaceuticals Ltd.
Product / service: Neogranormon
Campaign name: Life in my skin
Agency network: VML
Agency: VMLY&R Budapest
Production company: Cyd Films
Executive creative director: Dániel Csirke
Creative director: Zsófia Erdei
Art director: András Papp
Copywriter: Zsófia Erdei
Account director (agency): Cintia Tóth
Strategic planner / strategist: Barbara Jenes
Film production: Cyd Films
Director: Bálint Szimler
Director of photography: Zágon Nagy
Agency producer: Fanni Brill, László Séfel