SHOWCASE

The Monster

Awards: Shortlist
Entry code: 1409005GD22
Agency: THE NEWTONS LABORATORY SA - ATHENS
Advertiser / client: Region of Attica and the Association of Municipalities of Attica (EDSNA)
Competition: B. MOTION CRAFT (Video / Moving images)

Creative idea

Through a symbolic representation, garbage forms an ever-growing monster, which causes terror to people. In the film, it only takes one girl to remove a single item from the mass of garbage before the monster disintegrates. Recycle. It’s that easy to master the monster

Brand name: EDSNA
Advertiser / client: Region of Attica and the Association of Municipalities of Attica (EDSNA)
Product / service: EDSNA
Campaign name: The Monster
Agency network: INDEPENDENT AGENCY
Agency: THE NEWTONS LABORATORY SA - ATHENS
Film production: Boo
Director: Bjorn Ruhmann
Director of photography: Joe Douglas
Music: Tiger Lillis – Crack of Doom
Post production producer: BooPost

Image
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