Let's stop this series2

Creative idea

We are against the war in Ukraine. But how can we get this important message across as an advertising agency? Simply by utilizing one of advertising’s primary tools. Our weapon of choice against violence is design. On 24 February 2022 we launched a series of anti-war posters.Every new day of war means a new poster. Each poster illustrates a specific event of the war in Ukraine.

Brand name: Let's stop this series
Advertiser / client: International Effectivity
Product / service: Support the victims of the war in Ukraine
Campaign name: Let's stop this series
Agency network: INDEPENDENT AGENCY
Agency: EFFE Bratislava
Creative director: Peter Rajcak, Katarina Noskajova
Copywriter: Mykola Kovalenko
Designer: Mykola Kovalenko
Account director (agency): Zuzana Bozekova
Managing director: Denisa Nemcova
Strategic planner / strategist: Daniel Abraham