#ChooseYourTitle

Creative idea

#ChooseYourTitle Problem Today's young generations question the paths of their elders and want to draw their own career and life path. Their agendas, expectations and dreams are far beyond the existing patterns of the expected and predictable future and boring career ladders in the monotony. Solution We offer an ideal option to young generations who know that they don’t want to live with an ordinary career: Working in the tourism industry where they can experience the career type that they dream of and exactly what they want to do. We invite young generations to a breathtaking adventure where they will find the great potential while discovering themselves and their country with a career in tourism sector that enriched by unique experiences. They will be able to choose their career titles and business areas in the tourism sector according to their desires, passions, dreams and potential thus their adventures will be their walk of lives. Creatıve Idea We call young generations with our motto #chooseyourtitle via inviting and inspiring visuals and exciting titles from our different tourism occasions, reflecting that a career in the tourism industry is a career for young generations where they can determine many things about their jobs and find themselves and realize their potential as they wish, by working with pleasure in an ideal way for them. How Does It Work We will engage their attention to the tourism sector with our message #ChooseYourTitle to young generations so that they can dream about then start their career in tourism where they can embark on a rich career journey, as well as countless opportunities and development areas where they can actively create value for themselves and their country. In this way they won’t be another brick in the wall, they can freely choose their title and working area and follow their passion.

Authors: Serkan Kavak, Üsame Karadağ, Hilal Kalkan