SHOWCASE
Moses Roller
Entry code: B11002GD19
Agency: ABK, Tbilisi
Advertiser / client: Caparol
Group: B. PRINT, Publications
Creative idea
Everyone knows the story about Moses who parted the red sea to save his people. The same thing happens when you use Caparol's Waterproof Paint. The waters are parted and your wall is saved from the damage.
Brand name: Caparol
Advertiser / client: Caparol
Product / service: Waterproof Paint
Campaign name: Moses Roller
Agency network: INDEPENDENT AGENCY
Agency: ABK, Tbilisi
Executive creative director: Nikoloz Kukusha Motsonelidze
Creative director: Nikoloz Kukusha Motsonelidze
Art director: David Chabashvili
Copywriter: Mishka Sekhniashvili
Designer: Tekla Baramashvili
Account director (agency): Anastasia Akhvlediani
