Evolve.

Creative idea

Audi e-tron® is an electric SUV. And, as an SUV with Audi DNA, it can bring you wherever you want to. But…electric car in the mountain? No problem - Audi e-tron® has a long-range capability. You want us to prove it? OK! Go into the forest and look around. Beware! No, it’s not that all-silent Audi e-tron® approaching you. It’s the hedgehog with the large ears crossing the road. Listen. Evolve.

Brand name: Audi
Advertiser / client: Porsche BG
Product / service: e-tron
Campaign name: Audi Evolution
Agency network: SAATCHI & SAATCHI
Agency: Saatchi & Saatchi Sofia
Web address: http://www.autobild.bg
Executive creative director: Petar Keserdzhiev
Creative director: Radomir Ivanov
Copywriter: Petar Pacholov
Designer: Angela Pencheva
Additional company: Account Manager Julieta Jeleva