ZIRAAT TURKISH CUP

Creative idea

“Beneath those unforgettable moments for a decade,you'll see Ziraat Turkish Cup.“ That sweat to win, that tear after losing… Unforgettable excitement of the little fan who came to his first football match… The blind love of the millions who never miss any football match…Ziraat Bank provides all these enthusiasm to Turkey, and carries all these emotions proudly for a decade.With its different shooting technique and epical expression style, this commercial is the first in Turkey.This visual feast came in sight after a long-drawn-out preliminary preparation, then shooting process in Turkey with the biggest glass platform ever produced for this purpose.

Brand name: ZIRAAT BANK - ZIRAAT TURKISH CUP
Advertiser / client: ZIRAAT BANK
Product / service: BANKING / SPONSORSHIP
Campaign name: ZIRAAT TURKISH CUP 1OTH YEAR CAMPAIGN
Agency network: INDEPENDENT AGENCY
Agency: Happy People Project Istanbul
Production company: Plus by Torpido Film
Executive creative director: Yaşar Akbaş
Creative director: Fırat Yıldız
Art director: Mert Merdim, Fatih Yılmaz, Ranan Karabulut
Copywriter: Tuğçe Kadıoğlu
Account director (agency): Kerem Yalçın, Burçin Tutumoğlu
Strategic planner / strategist: Emel Göker, Özlem Akbaş, Maral Karagöz
Director: Gabe Ibanez
Director of photography: Alejandro Martinez
Music: Jingle House
Agency producer: Kerem İlbeyli
Post production: USERT38 Madrid, İmaj Turkey
Additional company: CEO - Orçun Onural