SHOWCASE

Volvo Christmas Tree Rental Service

Entry code: V07023GD18
Agency: Grey Poland
Advertiser / client: Volvo Car Poland
Group: F. SPORTS, POP CULTURE & ART, Entertainment  

Campaign idea

Recycling became a lifestyle. We fight with a disposability. Even Volvo cars are produced in 85% from recyclable materials. On the other hand, in Poland 6 million trees are cut down for Christmas. VOLVO CHRISTMAS TREE RENTAL SERVICE is a much greener solution. Living trees in pots are spending time with your family at your home and after holidays they return to the forest. Not to the trash.

Brand name: Volvo
Advertiser / client: Volvo Car Poland
Product / service: Volvo Christmas Tree Rental Service
Campaign name: Volvo Christmas Tree Rental Service
Agency network: GREY
Agency: Grey Poland
Additional company: /
Executive creative director: Jakub Korolczuk
Creative director: Alek Frydrych
Art director: Marcin Mioduski
Copywriter: Anna Czubaszek
Additional company: Account Manager - Agata Pamięta Account Executive - Magda Jerzewska

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