Couch Experts

Campaign idea

Most latvians are real couch experts who love to have an opinion about everything and comment on everyone. To give an advice to professional sportsman, politician, chef or anyone else is what we do every day. However when it concerns finances and our well-being it's important we trust a real expert. In fast loans there is only one real expert in Latvia and it is SMScredit.lv

Brand name: SMSCredit.lv
Advertiser / client: SMSCredit.lv
Product / service: Loan
Campaign name: Couch Experts
Agency network: MCCANN WORLDGROUP
Agency: McCANN Riga
Additional company: McCANN Riga
Production company: Austrumparks
Executive creative director: Valters Jonats
Creative director: Valters Jonats
Art director: Gatis Zebergs
Copywriter: Valters Jonats
Designer: Nena Kleinberga
Account director (agency): Madara Gore Berzina
Client account director: Sabine Rapa
Strategic planner / strategist: Bruno Vavers
Director: Romans Korovins