Big Mac Forever fashion

Campaign idea

Let´s celebrate 5 decades of love, passion, desire and rebellion. Big Mac Forever fashion collection made by five young designers is inspired by the best - from summer of love up until now.

Brand name: McDonald´s
Advertiser / client: McDonald´s
Product / service: Big Mac
Campaign name: Big Mac Forever
Agency network: DDB WORLDWIDE
Agency: DDB Prague
Web address: https://www.mcdonalds360.cz/shared/50-years/
Creative director: Radouane Hadj Moussa
Art director: Samanta Budínová, Ondřej Wünsch
Copywriter: Tadeáš Haager, Štěpán Kouba
Designer: Vanda Janda, Jan Černý, Miro Sabo, Filip Hieke, Tereza Rosalie Kladošová
Account director (agency): Kateřina Pošepná
Media director: Michal Ťoupalík
Strategic planner / strategist: Troy Palmer
Photographer: Ondřej Košík
Agency producer: Ondřej Martinec
Additional company: Social Media Agency: Follow Bubble Account Manager: Dominika Nechvílová