A date to remember

Creative idea

Is every trip to Slovenia an adventure? Sometimes it's an affair. A love affair. When you come to Slovenia, even if you're with your partner or you are looking for one on dating apps, sitting together on The Bench of Love is a must. For us, The Bench of Love was the common element that connected the cultural places of Slovenia with the concept of new dates in a foreign country. And just like that, if you do not have a partner for visiting the country, Slovenia's breathtaking places become your date. To prove this concept, we declined it with 2 key locations from the cultural heritage of Slovenia, contrasting in terms of their vibes and ages. However, our concept can be declined with any other cultural touch or place from Slovenia, such as a music festival, traditional patisserie, etc., famous designers' creations.

Agency: Publicis Romania
Authors: Lorena Enache & Diana Maftei