It's Ljubljana, silly.

Creative idea

Foreigners don’t know much of anything about Eastern and Central Europe. They either regard it as a monotonous grey “post-Soviet” bloc-land, or they imagine backwards-facing Balkan savagery. Slovenia is none of that. It’s a vibrant, spunky part of the Western world. And it’s well worth visiting, silly. So we chose a punk aesthetic to focus on some of the most niche areas in modern Ljubljana to contrast the misconception.

Agency: proof., Sofia
Authors: Liya-Mariya Staneva, Vladimir Nikolov