After his experience from working at ad-networks and in the affiliate marketing space, Shailin began speaking out against ad-fraud in 2014. Called the “Fraud Crusader”, Shailin takes ad-fraud very seriously because of the wider implications to the economy and integrity of the open internet.
Working with international advertising trade bodies, agency groups, brand advertisers, ad-tech firms, and ad-verification companies to fight advertising fraud has solidified his reputation in the industry as a leading expert on the topic. Shailin’s time working independently since 2014 led him to found Method Media Intelligence in 2017 to take his crusade to the next level by teaming up with like-minded experts that can help make a real impact on the industry.
He is a strong believer in “Knowledge is Power.” Having written many publicly available articles and research pieces on the topic of ad-fraud, Shailin’s goal is to increase the level of awareness across the industry.
Shailin currently lives in New York City. Being born in Delhi, India after his family migrated from Kashmir, he moved to California with his parents and younger brother at the age of 5. He has also lived in San Francisco, Toronto, Seattle, and India.