Mailine Swildens



Mailine leads the Google ZOO team in EMEA. They operate across borders to help Google’s biggest client brands and creative agencies employ the power Google’s technology.

The team focus on the creative application of Google‘s core and emerging products and platforms for their brands and business.

Mailine is passionate about the way new technology, insights and creativity can be combined to provide unique, useful and empowering consumer experiences.

Her career has taken her around the world. First in headquarters of large agency groups (McCann and Publicis) and then as part of the digital revolution. She was one of the founding members in Paris of the FullSIX digital network and helped grow the company from a small start-up to a leading digital player in Europe. Mailine has an MBA from INSEAD and speaks four languages.

[TALK] The Age of Assistance