Juan Pablo Valencia, is originally from Chile, with Art Direction, Copywriting and Strategic skills.
He has been working approximately 20 years for brands like Procter & Gamble, Nestlé, Mars, Samsung, Unilever, Pepsico, Beeline, and many others, as an Art Director, Creative Group Head, Creative Director, Executive Creative Director, and Regional Creative Director & Advisor, in Chile (BBDO and other agencies), Russia (BBDO and Contrapunto) and in the Central Asia and Caucasus region (TBWA, CHEIL and FCB).
He has earned more than 200 awards and honors at different international festivals like Clio Healthcare, Epica Awards, Golden Drum, AD Stars, PIAF, Red Apple, Golden Hammer, KIAF, AD Black Sea, Creativity Awards, White Square, IDEA, Popok, ADCR, Best of Central Asia & Caucasus, and National Diploma at Cannes Lions, becoming the most awarded Creative Director in the whole region, and in addition of been during several times in a row "agency of the year” throughout the Central Asia region.
His works has been published in numerous advertising magazines and books like Luerzer’s Archive, Communication Arts, Epica Book, Epica Brand Tribute (Samsung), Creativity Annual Awards and many others.
He is currently at the top #11 as Copywriter and #30 as Art Director in the world at the prestigious magazine Luerzer's Archive during the last 10 years.
In 2018 he reached the top #1 in the world from BESTADSONTV.com as a Creative (Copywriter/Art Director).
He has been in the jury around 50 times at many local, regional and international advertising festivals like: D&AD New Blood, The One Show, CLIO Awards, LIA Awards, New York Festivals, AD Stars, Cresta Awards, Golden Drum, The Caples, Lisbon, Creativity Awards, The Bowery Awards, SeeHer, WINA, Mobius Awards, SIA, PHNX Tribute, Luum Awards, Care Awards, White Square, KIAF, Young Lions, Popok, One Eyeland Photography Awards, and others from Central Asia region.
Currently he is Regional Creative Advisor for FCB Artgroup (for the TICCA region: Turkey, Iran, Caucasus and Central Asia region).