Sandra Planeta is Creative Director and Founder of the Stockholm based design firm, Planeta Design. She works with branding and design assignments both locally and internationally. Clients include Hästens, Peak Performance, Svenskt Tenn, Dirty Linen, Yoga Girl and SIMPLo among others.
Previous experience includes five years of working at The Body Shop in London as the Global Creative Manager of Packaging and two years in New York as senior Designer at Spot Design.
Sandra was president of the Design Jury at Cannes Lions 2017 and president for the Design Jury at Eurobest 2015. She has been lecturing on design in various design schools, as well as won numerous awards for her work.
“Design is business” say Sandra ” We, as designers, need to dare to push the idea of design as a profitable tool for business, as well as it is graphic skills and craftsmanship".