Alexey Leybovich

Chief Creative Officer, Ogency / REDKEDS CA, Kazakhstan
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Alexey Leybovich is Chief Creative Officer at Ogency / REDKEDS CA (Kazakhstan) with 20+ years in advertising. He began as a pioneer of provocative and guerrilla marketing and still brings unconventional thinking to every brief, with a strong focus on integrated, omni-channel communications.

Over the years, he has led work for major brands including Mars, PepsiCo, P&G, Unilever, Coca-Cola, Mondelez, Philip Morris / IQOS, Carlsberg, Mattel, and others. Today, he oversees the creative direction of two agencies across Central Asia.

His work has earned 120+ awards and 4 Grand Prix at local and international festivals. For more than a decade, the agencies he led consistently ranked among the top five most creative in their countries. Alexey also taught advertising at the Higher School of Economics for several years.

 

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