Oriol Bombi
Executive Vice President, Head of Strategy, Global Brands, McCann
Oriol Bombi is Executive Vice President, Head of Strategy, Global Brands at McCann. He leads a global group of strategists managing brands like Mastercard and The Coca-Cola Company portfolio worldwide.
Before joining the McCann NY office, he was one of the founders and CSO of The Cyranos//McCann, the creative excellence hub of McCann Worldgroup for global brands. Key global assignments included work for Coca-Cola, Minute Maid, Unilever, Beko or Kimberly-Clark.
Prior to that, Oriol was CSO of McCann Spain, based in Madrid, where he developed both local and global strategies for brands such as Coca-Cola, Nestea, Coke Zero, Burn, Santander, Movistar/O2 and Repsol. During this period, the agency was ranked #1 creative agency of Spain and won more than 260 creative awards across the world and also got several Effie Awards, including 2 Grand Prix.
His 25+ years of professional experience also include positions such as Senior Brand Consultant at Added Value Spain and Creative Director at FCB Spain.
Oriol is a native of Barcelona, Spain. He has won numerous awards in all main shows in the industry, including Cannes Lions, Effies, Clios, One Show, D&AD and Golden Drum among others. He was also individually ranked #2 Planning Director Worldwide (Big Won Report).
