Annukka is an experienced creative leader with a passion for building meaningful brands and creative, compelling storytelling. With almost 20 years of experience in marketing and advertising agencies in Finland and abroad, she currently works as freelance Creative Director and Brand Strategist for her own company Think Again in Helsinki, Finland.
Her work has been recognised in national and international competitions like Cannes Lions, Digital Communications Awards, CMI Content Marketing Awards, Effie, and featured in likes of TheREEL, SHOTS and ADWEEK. She has served in Jurys for all the major national competitions along with Gerety Awards, Kiev International Advertising Festival, LUUM Awards, Baltic Best, 2024 Cannes Lions Film Jury and has been invited to speak at international events like Brand Festival Berlin.