László is a dedicated and passionate creative director with over twenty years of experience in the advertising industry. He started his career as copywriter at Ogilvy Budapest. From 2003 to 2012 he worked for Saatchi & Saatchi as a creative thinker, senior copywriter, and then as creative director.
Since 2012, László has been leading the creative department of ACG Budapest, one of the biggest and most successful local ad agencies in Hungary. He’s very proud of the fact that during this period the agency became the most creative agency in Hungary three times and the most effective independent agency in the world two times.
László has been distinguished with countless local and various international awards at advertising festivals like Clio (Bronze), Golden Drum (Silver, Gold, Film Grand Prix), Golden Hammer, Eurobest, Epica, and New York festival.
He launched the most successful advertising blog in Hungary (addict blog). He is a passionate mentor within and outside of the agency as well and plays an active part in Hungarian talent care programs for young creatives. László is proud to have been invited to serve on numerous local and international juries and to have participated in them. He is very much looking forward to engaging in exciting and stimulating debates in the Golden Drum jury as well, and together finding the best work from the region.