SHOWCASE

The Bus Stop

Awards: Shortlist
Entry code: 0109002GD21
Agency: MUW Saatchi & Saatchi
Advertiser / client: Telekom
Group: A. FILM

Creative idea

Telekom needed to present new unlimited tariffs in a fun and memorable way. With endless possibilities which you have with unlimited data it’s very easy to lose track of time. How to dramatize this in a campaign? With the most simple story about the one afternoon at the bus stop.

Brand name: Telekom
Advertiser / client: Telekom
Product / service: Unlimited Data
Campaign name: The Bus Stop
Agency network: SAATCHI & SAATCHI
Agency: MUW Saatchi & Saatchi
Production company: Armada Films
Creative director: Jaroslav Vígh
Art director: Veronika Holaňová
Copywriter: Ivana Polohová
Account director (agency): Tatiana Hrutková, Ema Marišová
Strategic planner / strategist: Klaudia Linkeschová, Kamil Charvát
Director: Tomáš Řehořek
Director of photography: Jan Cabalka
Music: The Swingle Singers - Ciao, Bella, Ciao
Additional company: Sound: K2zvuk

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