Citroen Ami - It's always finds a space. 2

Creative idea

Citroen Ami is a 100% electric vehicle. It has extremely compact dimensions and occupies only half of a parking area. Its difference from other electric vehicles is that it can be charged at a home socket as easily as a mobile phone, without needing extra energy or equipment. The print campaign shows us the this feature to consumers in their own living spaces. Ami can easily find a place both in city parking lots and in sockets at home. The creator agency of the campaign is Havas Istanbul.

Brand name: Citroen
Advertiser / client: Citroen
Product / service: Car
Campaign name: Citroen Ami - It's always finds a space.
Agency network: HAVAS
Agency: Havas İstanbul
Media agency: Starcom
Agency chief executive officer: Serhat Akkilic
Executive creative director: Mustafa Gulsen
Art director: Melih Oguz, Esra Gurel
Copywriter: Burcu Tatari Aslan
Account director (agency): Ruya Irmak Altuna Yildirim
Client account director: Yagmur Erengul
Managing director: Ceren Cubukcu
Agency producer: Sila Salgin, Idil Yalcinoz
Post production: Wow Film