SHOWCASE

Cybersecurity Escape Room “Lost IDentity”

Entry code: 0807002GD24
Agency: Olaf&McAteer, Belgrade
Advertiser / client: A1 Serbia
Group: B. CONTENT, PR

Creative idea

Cybersecurity Escape Room “Lost IDentity”, launched by A1 Srbija, is an interactive experience designed to raise awareness about online data protection. Participants face real-life challenges involving personal data security, solving puzzles to prevent cyber-attacks and protect their identity. The escape room combines entertainment with education, teaching practical strategies for safeguarding online information. By immersing players in a fun, engaging environment, A1 Srbija aims to improve public understanding of cybersecurity and digital privacy, emphasizing the importance of staying safe online in a memorable and impactful way.

Brand name: A1 Serbia
Advertiser / client: A1 Serbia
Product / service: Escape room
Campaign name: Cybersecurity Escape Room “Lost IDentity”
Agency network: INDEPENDENT AGENCY
Agency: Olaf&McAteer, Belgrade
Media agency: Olaf&McAteer
Additional company: A1 Srbija
Web address: https://www.blic.rs/vesti/drustvo/a1-srbija-otvorila-prvi-cybersecurity-escape-room-u-zemlji/x56b3e1
Agency chief executive officer: Sara Stojković
Account director (agency): Maja Stojanović
Client account director: Aleksandra Tasić
Media director: Mina Dević
Managing director: Dejan Turk
Film production: DRS.KO video

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