SHOWCASE

Alma Career Czechia Content Hub

Entry code: 2604001GD24
Agency: Boomerang Communication, Prague
Advertiser / client: Alma Career Czechia
Group: H. B2B, B2B Brand Strategy & Experience

Creative idea

HR departments often struggle with lack of interest, respect, and funding. Therefore, the long-term strategy of the Alma Career Content Hub is to boost the confidence of HR professionals and assist them with their challenges. With information from our Content Hub combined with Alma Career products, it becomes much easier to transform any HR department into a fully respected part of the company that leadership wants to invest in.

Brand name: Alma Career
Advertiser / client: Alma Career Czechia
Product / service: employment solutions
Campaign name: Content Hub for Czech HR
Agency network: INDEPENDENT AGENCY
Agency: Boomerang Communication, Prague
Web address: https://www.almacareer.com/cz
Creative director: Jaroslav Šlauf
Art director: Helena Case
Copywriter: Lenka Krbcová, Petra Chvalkovská, Zbyněk Vlasák, Radim Šlechta
Designer: Anastasia Milichkina, Michal Mimra
Client account director: Tereza Valentová
Managing director: Marek Slezák
Strategic planner / strategist: Lucie Milerová

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