#NOfilter

Creative idea

Insight: When we take pictures of nature in its natural beauty we add the hashtag #nofilter. In Instagram this tag is mentioned more than 259 million times. Idea: Clean water without filters. In a series of posters we will mention the main wealth of Slovenia – it’s pure clean water in all sources. You have to try it yourself.

Agency: SviatoTatstvo, Moscow
Authors: Sviatoslav Kilesso