Love letter to Slovenia

Creative idea

This poster is a love letter to Slovenia, where hearts beat in every corner of the country. The poster invites all romantics and lovers of art and tradition to get to know the love of Slovenia. Gingerbread hearts represent the sweet moments we give to those we love, while a small wooden chair with a heart cut-out invites us to sit down and feel the warmth of our home. Here you will find photographs of unforgettable moments, a heart-shaped path, a heart selfie spot in Bled, love locks and the Magistrale of the sonnet wreath by the most famous Slovenian poet, France Prešeren, who dedicated most of his poetic works to love. Like a nostalgic whisper, the sLOVEnia mixtape tells the story of the intertwining of love and tradition, of the fact that love is truly everywhere in Slovenia. Each element is a piece of the mosaic of love that suggests: in Slovenia, love is truly everywhere and that is why you simply have to love it.

Agency: Ideaz Agency, Novo mesto
Authors: Eva Fabijan